Make Peer-to-Peer Fundraising Easy and Effective with CauseMatch

Jeremy Stern, the Director of Partnerships, CauseMatch

CauseMatch is a peer-to-peer fundraising platform designed to help you expand your donor base and raise more money from each donor. A friend of mine used the tool and raised $150,000! After hearing her story, I had to dive deeper.

The CauseMatch platform was founded in 2017 when CEO Joseph Bornstein ran his own crowdfunding campaign to support a friend's family. From this experience, he saw firsthand how powerful crowdfunding could be for nonprofits. Joseph set out to create a tech solution that would not only make it easier to share an organization’s mission but also encourage greater giving and deliver measurable results. And that’s exactly what the platform does.

Serendipitously, I ran into two CauseMatch employees at a conference and knew I had to learn more. As I passed their booth, Tom Eisenman spotted my name tag and said, “I think I owe you a call.” He introduced me to Jeremy Stern, the Director of Partnerships, and he was the perfect person to interview!

Jeremy is a seasoned nonprofit professional with extensive hands-on experience in fundraising and building nonprofits from the ground up. In his current role, Jeremy empowers nonprofit consultants and development professionals to become leaders in digital fundraising while optimizing CauseMatch’s premier fundraising technology to scale their success. With three advanced degrees and years of real-world experience, Jeremy combines education and passion to help partners exceed their fundraising goals.

Questions

1) How do you raise so much money for your clients?

Our “secret sauce” is combining top-tier creative content with a specially designed platform that leverages matching challenge grants to inspire and motivate small donors.

We help our clients increase average gift sizes (up to 3x), boost the number of donors, and dramatically raise funds (up to 5x increase). This is because our platform “gamifies” the giving experience, making donors feel like they’re part of something bigger—an essential strategy that motivates them to give more frequently and generously.

Beyond the gamified experience, our team of creative experts ensures each campaign has a compelling message that moves donors to action. Our fundraising coaches work closely with clients to implement a communications strategy that sparks engagement and drives support.

2) How does CauseMatch’s platform differ from traditional fundraising methods?

Instead of simply asking for donations, we empower your community to become active fundraisers. Peer-to-peer fundraising deepens engagement by transforming supporters into key advocates for your mission. This approach fosters a greater sense of ownership and connection—something traditional methods often lack.

What sets CauseMatch apart from other peer-to-peer fundraising platforms is our commitment to providing not just a tool, but a comprehensive support system. We aren’t focused on being the lowest-cost option; we’re focused on being the best. When you work with one of our customer success managers, they’ll guide you through the process, making it simple, effective, and efficient. Our goal is to ensure a significant return on investment, aiming to raise at least 10 times the cost of the campaign. For example, if you invest $10,000, you’ll see a minimum of $100,000 raised.

3) What organizations does this work best for?

CauseMatch is agnostic—our tool works for a wide range of organizations, from religious and secular to everything in between. Take my own synagogue, for example. With just 30 families meeting in a trailer and desperately needing a building, we launched a CauseMatch campaign during COVID and raised nearly $275,000—the synagogue didn’t even have a website!

We help organizations globally, across all sectors. One great example is the African Impact Foundation. Before using CauseMatch, they had never raised more than $7,000 from fewer than 100 donors. After running a CauseMatch campaign, they raised over $52,000 from 488 donors, expanding their donor base significantly and gaining a solid foundation for future fundraising.

4) Can you share another success story?

One standout success was a campaign that raised over $1 million in just 24 hours! By leveraging matching challenge grants, the nonprofit engaged their supporters and created a momentum that exceeded their fundraising goals. We have many success stories but this was monumental.

This campaign didn’t just raise significant funds—it expanded their donor base, bringing in a new generation of donors. It’s a prime example of how CauseMatch can amplify your fundraising efforts.

Conclusion

CauseMatch is revolutionizing the way nonprofits engage with donors and raise funds. By combining powerful technology with creativity and personalized support, it provides a platform that raises more money and expands your donor base! If you're looking to take your fundraising efforts to the next level, I highly recommend reaching out to Jeremy Stern at jeremy@causematch.com to learn more. He’s always happy to chat and help you unlock your fundraising potential!

You can also visit my CauseMatch page, click here.